Jason Cohen led off the conference with a talk about building a “money machine” that brings in $10,000/mo. Jason crushed it. Rob closed the first day and spoke about taking HitTail from $1500/mo to well beyond the “money machine” mark in 20 months. Rob burned it down. Multiple tweets showed people changing pricing strategies, making [...]
I’m thinking a lot about pre-launch for Keepify these days and I thought I’d organize it all here. There are a lot of different ways to try to collect traffic, attention, etc. Some of it is more effective before launching that others. Much of it depends on your product and market. Peldi from Balsalmiq has [...]
This is a post in a series about churn and customer satisfaction. If you want churn prediction and management without more work, checkout Keepify. If you want more details, email away. Recently I have been developing machine-learning systems that will predict SaaS churn. Churn prediction has many desirable business benefits and applications, but here I will focus [...]
This is the first post in a series about churn and customer satisfaction. If you want churn prediction and management without more work, checkout Keepify. If you want more details, email away. Last year, Rob Walling gave a great talk at LessConf that helped me really click with the idea of Customer Lifetime Value. It also connected [...]
You want more traffic. You want it to be organic. You want it to be targeted. And you want to use a strategy that will scale to bring you more. Me too. This post details my recent success at that exact goal. I read Patrick McKenzie’s blog post on Scalable Content Generation [SCG] an embarrassing [...]
Last year at MicroConf I… Met half a hundred really interesting people. Cemented relationships with half a dozen people that inspire me and remain part of my life. Left with a notebook full of ideas I tried to implement and improve my business. Spoke 1:1 with 2/3 of the speakers. Spent 18 hours a day with [...]
Customer Development is great. It can really reduce your risk and save you years of misery. One misconception about the methodology that I myself fall prey to is a promise that building something people want is enough. It’s not enough. You hear a lot of talk about pain killers versus vitamins and the logic is [...]
Making Cold Contacts — Austin Lean Startup Talk from whitetailsoftware
I had a friend long ago that joked about how the laws of physics were the happy accidental result of the actions of many, many, tiny, magical dwarves you can’t see. The theory has some merit. Quantum phenomenon are a sign of their sense of humor. It’s a cosmic wink and a nod. This was [...]
This post is a complete departure from the primary substance of this blog, but it’s my blog and primary substance is in the works. This is about a backpacking trip I took in the late summer. There wasn’t a lot of specific information when I was searching to plan my trip so I decided to [...]
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