Building a software company but mostly everything in between
Do offer to sell add-on products and services to customers on the pricing page
Add-ons are unquestionably the least common of these features for most of the example pages we examined. That said, it’s pretty clear that they are also one of the most impactful as they are essentially the only feature that increases the purchase price.Most products can be complimented by training, onboarding services, related products, information, community access, or warranties. This can improve your customer’s experience as well as their spend. Many customers with larger accounts expect these types of add-ons to be part of the package.KISSmetrics and Hubspot are good examples of this technique.